Develop and implement comprehensive digital marketing strategies to enhance brand visibility, attract new customers, and drive engagement across various digital platforms.
Create, manage and optimize digital advertising campaigns on Google Ads and social media platforms aimed at achieving targeted goals.
Conduct in-depth market research and competitor analysis to identify trends, opportunities, and areas for improvement in our digital marketing efforts.
Create and curate engaging content for digital platforms, including websites, social media, blogs, and email campaigns.
Monitor and analyze website and social media analytics, generating reports to evaluate performance and make data-driven decisions to enhance results.
Stay updated on industry trends, best practices and emerging digital marketing technologies to ensure continuous innovation and optimization.
Manage and maintain the company online presence, ensuring consistency and accuracy across all digital channels including management of SEO/SEM, marketing database, email, social media and display advertising campaigns.
Requirements
Requirements
Proven experience as a Digital Marketer or in a similar role.
Bachelor’s degree in Marketing, Communications, or a related field.
A good understanding of website analytics tools is required.
Familiarity with web design and content generation, including copywriting.
Ability to analyze data, generate insights, and make data-driven decisions.
Creative thinker with excellent communication and copywriting skills.